By now, if you're a Twitter user, there's a good chance you've seen Twitter's new list functionality.
Study the Twitter lists you're on. Look at the other Twitter accounts that are listed with yours. If you find your brand is only on one type of list, your Twitter presence may be one-dimensional. (This is not necessarily a bad thing -- your followers may prefer you stay on topic -- but it may keep you from bringing in new followers.)
At the very least, there's a good chance you'll find some good presentation fodder. If you take the lists seriously, you'll gain real insight into how people really think about your brand.
And it won't cost a dime.
There’s been a changing dynamic floating around Twitter, and its name is Twitter Lists. The newest Twitter feature allows you to create a list of people that you can group together and even follow with just a single click.
Ever since Twitter
announced the feature, there has been a slow and steadyrollout of the Lists feature. But over the last 24 hours, the majority of Twitter users have received access, and it’s been a trending topic ever since.
Now with the on-site rollout nearly complete, the microblogging company is already turning its attention to Phase 2 of the Twitter Lists rollout: the Lists API. Specifically, it’s begun its push for developers to adopt Lists within their apps.
Most Popular Lists
1.
Team by Twitter
23,014 followers2.
Most Influential In Tech by Robert Scoble
957 followers3.
Top Web Designers by carsonified
490 followers4.
Top Web Devs by carsonified
432 followers5.
My favstar.fm list by Robert Scoble
383 followers
Twitter is serious about making lists a core component of the Twitter experience. This isn’t some one-off feature, nor is it something Twitter will abandon after the rollout is complete. They hope to instill a change in the Twitter culture and fix its growth problem at the same time by making user discovery an easy task.

Things will get truly interesting when lists can by turned into columns in 3rd party clients like Tweetdeck andSeesmic (one small client says it's shipped list support already and Tweetdeck says it's coming soon), when you can share items with particular lists exclusively (like you can on Facebook) and when you can search inside particular lists. Anyone who's worked with OPML files before is likely to find Twitter lists frustrating so far.
Here are 10 cool lists we suggest you follow. We found most of these Twitterlists by thinking of awesome people on Twitter, then seeing what lists they are on.
- Patrick LaForge's "Linkers"
LaForge is an Editor at the New York Times and finds great links to share all the time. These are some of the people he finds them from. - Josh Elman's Awesome Social
Josh Elman recently jumped ship from working at Facebook to working at Twitter. Silicon Valley super-geeks took notice, because Elman is a smart and connected guy. Here's a nice big list of people he created that you should know if you're interested in the social web.
- Robert Scoble's Founders
You want to see curation taken seriously? Watch Robert Scoble, any day of the week. Scoble has built out more great lists than you can shake a stick at and this one is a favorite of ours. It's a list of company founders on Twitter. Strange beasts, these are, but good to pay attention to. - Rebecca Leaman's Nonprofit Geeks
Rebecca Leaman works atWildApricot and she's created a great list of geeks focused on social good, nonprofit tech folks. These people should be on your radar. - Chris Grayson's Augmented Reality Peeps
We like Augmented Reality and so does Chris Grayson, a New York City mobile marketing consultant. He's put together a nice long list of people working in AR. If you get to know these people now, you'll probably be glad you did later. - Mike Taylor's XMPP List
Mike Taylor, also known as Bear, does XMPP work at Seesmic. His XMPP list is a nice collection of real-time web developers, without bandwagon-jumping marketing types. Looking for early hints about where the real-time web is going? This list is one place we're watching. - Raven Zachery's iPhone List
Raven Zachery is the founder of Small Society, an absurdly hot iPhone dev shop in Portland, Oregon. Raven is curating a giant list of all the people working on the iPhone that he can find. We'd love to see his list of just must-read iPhone folks, but this list is pretty cool too. - Christina Braden's Disability List
Christina Braden goes by the handle @advocate4all and her bio reads: "There will never be justice in the world until those who are not harmed are as indignant as those who are." Hell, yeah. If you want to read biting, insightful critiques of social injustices, a list of disability rights activists is a great place to find them. - Ben Turner's Anthropology List
Ben Turner is a renaissance man with a pretentious Twitter handle (@xeus) but his Anthropology list is an awesome collection of people studying digital culture. - The ReadWriteWeb Team List
Charming, intelligent, attractive and humble - the ReadWriteWeb team is a great source of news and analysis about bleeding edge trends and developments online. We'd love it if you'd follow us on Twitter and engage with us in conversation.
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